>> we have beaver, coyote, raccoon. any feel for you? anything? i'll play with it. we even have minks. the minks are cute because you can make necklaces out of them. and i'll put it right in their hands and say, oh, this, you can touch it. it's okay. hold it. and just stick it right in their hands and say, check it out. it's okay. it's dead. it's not going to hurt you. and what they are picking up on on a subconscious level is they appreciate that. that i'm taking time to speak directly with them. >> finally, seth says, the conclusion comes when the customer's face and body language tell you that they're ready to buy. >> they will constantly not looking back at an item while you're talking about it. that's telling me that they're very interested in this item, and if the price just doesn't seem quite right to them and they're getting ready to walk away, i'll say, you know what, tell you what, just because i know you really want that, i'll make you a deal, just for you. when in reality, it's the same deal i would make for anybody. now they feel like they're getting th